Senior Account Manager (f/m/d) / Performance Marketing, Düsseldorf

Who We Are:

At VML, we are a beacon of innovation and growth in an ever-evolving world. Our heritage is built upon a century of combined expertise, where creativity meets technology, and diverse perspectives ignite inspiration. With the merger of VMLY&R and Wunderman Thompson, we have forged a new path as a growth partner that is part creative agency, part consultancy, and part technology powerhouse.

Our global family now encompasses over 30,000 employees across 150+ offices in 64 markets, each contributing to a culture that values connection, belonging, and the power of differences. Our expertise spans the entire customer journey, offering deep insights in communications, commerce, consultancy, CRM, CX, data, production, and technology. We deliver end-to-end solutions that result in revolutionary work.

Als Senior Account Manager im Bereich Performance Marketing bist du verantwortlich für die inhaltliche und kreative Gestaltung von Performance-Kampagnen. Du arbeitest eng mit unserem Digital Performance Management und Medienteams zusammen und stimmst dich zu Performance-Kampagnen ab.

Was du machst

• Du verantwortest die Planung, Bearbeitung und Überwachung von Performance-Kampagnen
• Du überprüfst Daten, um kreative Empfehlungen auszusprechen und entwickelst eigenverantwortlich effektive Prüfverfahren
• Dank deiner Erfahrung mit digitalen Kanälen findest du optimale Lösungen, um Botschaften an wichtige Zielgruppen zu vermitteln
• In enger Zusammenarbeit mit den verschiedenen Teams erstellst du klare Briefings und stellst sicher, dass Materialien für die Bereitstellung in sämtlichen Performance-Medienplänen erstellt werden
• Du analysierst Wettbewerber und hast einen guten Blick auf den Markt
• Gemeinsam mit dem Creative Lead überprüfst du gewonnene Erkenntnisse und leitest Empfehlungen ab

Was du mitbringst

• 2-3 Jahre Erfahrung in der Kampagnenentwicklung oder in ähnlichen Positionen
• Hervorragende kommunikative Fähigkeiten
• Kenntnisse mit gängigen Performance-Tools und den neuesten Technologien (Social Media, CRM etc.)
• Fließende Englisch- und Deutsch-Kenntnisse

At VML, we are committed to fostering an all-inclusive work environment that is both rewarding and career-forward. Our Inclusion, Equity & Belonging initiatives, alongside the VML Foundation, reflect our dedication to giving back and making a positive impact in our communities and beyond. Our people are the heartbeat of our organization-creators, doers, innovators, makers, and thinkers-who drive not just marketing, but meaningful experiences that resonate in every action and interaction.

VML is a WPP Agency. For more information, please visit our website, and follow VML on our social channels via Instagram, LinkedIn, and X.

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